This engaging walking tour takes you in search of Japan’s ‘7 Lucky Gods’, on a route that leads you through Nagano City and onto Zenko-ji – one of the oldest and most important Buddhist temples in Japan. Along the way you’ll encounter each of the gods and in doing so discover surprising aspects of Japanese culture, before exploring the temple precinct including its history, its significance and just why it has so many swastikas. Believe me, this is no dull and dry temple tour! While we walk, I’ll introduce you to favourite eateries and cafes – that’s correct, I’ll take you to get a decent coffee – while sampling Nagano’s food culture and should you wish to, making sure we have plenty of time for lunch, a little shopping and of course, a drink or two. A great option for anyone wanting a private Zenko-ji tour with a twist while enjoying some tasty treats of Nagano City along the way - see below for full details.

Private Zenko-ji Temple Tour, Nagano: On the Trail of Japan’s 7 Lucky Gods

This tour is available, upon request, all year round and usually lasts between 4 to 5 hours.

Availability / Duration

The standard meetup point and time is Nagano Station is anytime from 09:00 to 13:00. It is possible to amend the meetup point, starting time and itinerary dependent on your needs. If you are interested in doing so, please contact me to discuss.

Meetup place & time

What to expect

I’ve designed this private tour in Nagano for guests wanting an informative and fun experience while in the city - one that blends history, culture, good food food, good coffee and a maybe a drink or two. The tour follows a comfortable pace on a route that introduces you to each of the gods in turn with stops to eat, drink or shop at recommended venues*.

Known as ‘七福神 / Shichifukujin’ in Japanese, the Seven Lucky Gods are a ubiquitous presence throughout the country, enshrined in temples and shrines as points of devotion, celebrated in festivals and displayed with pride in homes and businesses. They adorn beer cans, are champions of all manner of professions, and regularly pop up in anime and manga and just about everywhere you might think to look. Starting from Nagano Station, we’ll walk a route to Zenko-ji that introduces us to each of the seven gods – each in a different setting – and learn just what they are known for.

Home to one of the oldest and most important Buddhist temples in Japan – the near-1400 year old Zenko-ji – Nagano is a city often defined by its temple and as such, most visitors head to and from the famous attraction without exploring much further. This tour takes a different approach to visiting the temple and in doing so, reveals a deeper side of both Nagano and Japan led by our true guides for the day, the ‘Seven Lucky Gods’.

In-between each stop, I’ll introduce you to some favourite local eateries, including both traditional and contemporary food, and of course direct us to good coffee. Should you wish to, I can also suggest a lunch restaurant to suit your tastes and a place to grab a beer or two. At Zenko-ji, we’ll explore the history and importance of the temple while delving into questions including what the ‘swastika’ is all about and why the goal the Buddhism isn’t getting into heaven. I’ll make sure you have plenty of free time to explore for yourself before we round-out the tour at nearby Yoshinoya for a guided sake tasting.

*please note, I have no prior agreements or commission with any venue I might suggest during the tour. All recommendations are based on my personal opinion and there is no obligation to go to any particular shop, restaurant, cafe or bar.

  • Private guiding at all venues in Nagano City including in-depth tour of Zenko-ji

  • Guided sake tasting at Yoshinoya

What’s included

  • Lunch - please pay the restaurant directly - and any additional food, snacks and drinks

  • Entry to paid / restricted areas at Zenko-ji

*I will discuss inclusions and exclusions with you prior to booking to confirm your understanding and answer any questions you may have.

What’s not included

FAQs